Monday, July 29, 2019
Characteristics of Capabilities and Resources of Carrefour
All groups (5 students in a group) should read Case Study Carrefour, and elaborate the following issues related to the Case with justifiable theories. 1. Since 2004, Carrefour has been in a re-launching process, because of a growing competition both on a worldwide level and in many specific country markets. Conduct a SWOT analysis for the group and discuss critically the multi format approach in this context. 2. Conduct General environment analysis with justifiable theories. 3. Conduct Industry environment analysis with justifiable theories. . Discuss the characteristics of capabilities and resources of Carrefour. 5. Briefly explain the three types of international corporate-level strategies with some relevant theories and then discuss critically about Carrefourââ¬â¢s adopted international corporate-level strategy. 6. Discuss the level of diversification in Carrefour with referring to financial statement analysis. 7. Discuss the Relationship between customers and each of Carrefour ââ¬â¢s business level strategies (business formats) in terms of who, what and how? 8. Based on problem statement and your analysis, give suggestion how Carrefour can achieve competitive advantages and above average return or sustain competitive advantages and above average return. Justify your answer based on relevant theories. Page 1 of 1 Resource: 1. Sources used for this case study include the web sites http://www. carrefour. fr and http://www. carrefour. com , and various annual and interim reports, investor relations presentations as well as explicitly cited sources. SUBMISSION INFORMATION The assignment must be completed by week 10. Late submission will be penalized. Please type the assignment in Times Roman 11/ Ariel 10 font, with one and half (1. 5) spacing (save paper) with numbered pages ââ¬â The assignment should not be more than 15 pages. The cover page template for the report is given below. ALL facts in the assignment must be substantiated except those that are obviously common knowledge. This necessarily requires that the source of information be cited. For example, if a statement is made that the local economy is likely to get better or worse over the next five years, then the report MUST indicate the source of this expectation. RULES AND REGULATIONS â⬠¢ â⬠¢ You are assigned to complete this assignment as a group. You must write the assignment based on real information. SPECIFIC INFORMATION This assignment will be group work. If you cannot find a group, I will assign you to one of my choice. All the members of a group are required to contribute equally. If the contribution of the members is considerably unequal, you can agree on a different weighting scheme that reflects the contributions of each member. Lacking agreement, you will be asked to provide me with the details of each memberââ¬â¢s contribution in writing, and I will decide the weights. Page 2 of 2
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